Welcome to lurex®

Since 1946, LUREX® has been a leading worldwide registered brand for metallic yarns, giving a true guarantee of quality to our customers.

Over the last thirty years, the company’s two slogans have been “Adds a new brilliance to fashion” and “Yarns made for designers”. For us, metallic yarns will never be a basic commodity, but a very exclusive product to add value and innovation to garments.

The high awareness of the LUREX® brand has been built by developing high quality innovative products, supported by strong customer service, year after year.

In 2017 LUREX® decided to launch a new B2C fashion collection under its own brand called MAISON LUREX with the opening of a first flagship store in Paris.

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